In this chapter, Fisher indicates that the predominant reason people enter the stock market can be boiled down to one thing: stocks are bought to make money. This isn’t one of my personal favorites, but it’s a good book and well worth your time to read. The book is organized in a fun manner and it’s fairly straight forward for anyone with a good grasp of financial terminology. He teaches the reader how to find growth opportunities in areas that many overlook. His book really provides amazing guidance for investors to assess the potential value of successful and profitable business. When I started learning about value investing and Warren Buffett, the initial books I studied were The Intelligent Investor and Security Analysis by Benjamin Graham.Īlthough Graham’s writing provided invaluable advice on how to mitigate risk and find hidden value on corporate balance sheets, other great thinkers assisted Buffett’s overall approach. PRESTON AND STIG’S GENERAL THOUGHTS ON COMMON STOCKS AND UNCOMMON PROFITS This was the trigger for Fisher to start writing, Common Stocks and Uncommon Profits. Many people, from small investors to managers of smaller funds, asked him how they could get started on the right path to prosperous investing. Before writing this book, Fisher handled considerable funds for a number of significant investors.
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